Capcom announces Hello Kitty X Street Fighter Merchandise

Discussion in 'General Off-Topic Chat' started by prowler, Jul 22, 2011.

  1. prowler
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    Member prowler Sony

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    [​IMG]
    POWERHOUSE GLOBAL COMPANIES CAPCOM® AND SANRIO® ANNOUNCE PARTNERSHIP TO CREATE HELLO KITTY X STREET FIGHTERTM CO-BRANDED MERCHANDISE

    SAN DIEGO – July 22, 2011 – Capcom® Entertainment, Inc., a leading worldwide developer and publisher of video games, and Sanrio, Inc., creator of beloved icon Hello Kitty®, today announced a partnership to create a new line of co-branded Street Fighter™ themed merchandise that will launch in fall 2012. The collaboration will be a fusion of the unique styles of these world-famous brands, yielding a broad range of merchandise featuring Hello Kitty dressed in the distinct costumes from the Street Fighter series of video games.

    “Capcom has long admired Sanrio and their ability to create memorable and cherished lifestyle brands so it is a distinct pleasure to partner with them for this new cross-over line of merchandise,” said Joshua Izzo, Director of Licensing, Capcom Entertainment, Inc. “The combination of Street Fighter and Hello Kitty will offer fans a whole new way to experience our characters.”

    “We are always looking for new ways to surprise our fans and partnering with a strong brand-focused company such as Capcom is a natural fit for us,” said Jill Koch, Vice President of Brand Management and Marketing, Sanrio, Inc. “Hello Kitty and Street Fighter have a dedicated core following around the world and our collaboration brings the legacy of both brands together in a fun and unexpected way.”

    Specific details on the co-branded merchandise and retailer availability will be released at a later date.

    Street Fighter® was first released in the arcades in 1987. This was followed up in 1991 with the smash hit Street Fighter® II, and as of April 12, 2011, the series as a whole has shipped more than 31 million units on home consoles worldwide. The innovative battle system found in the Street Fighter games helped to establish the fighting game genre for video games.[/p]Inb4 Hello Kitty in Ultimate Super Marvel vs. Capcom 4 Special Edition.
     


  2. Pyrmon

    Member Pyrmon Burnin' Monkey Love

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    I've been dreaming of this day all my life! :3
     
  3. machomuu

    Member machomuu Drops by occasionally

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    FREAKIN' AWESOME!...I...I mean this is so stupid, man, look at Hello Kitty, all furry and cuddle, s-so stupid...yeah, that's it, stupid.
     
  4. Paarish

    Member Paarish Connor's Nublet

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    Are they being serious?
    Cos this is epic! [​IMG]
     
  5. Guild McCommunist

    Member Guild McCommunist (not on boat)

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    Source or gtfo.
     
  6. prowler
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    Member prowler Sony

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  7. machomuu

    Member machomuu Drops by occasionally

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    Banned cuz it's not in the OP
    ...I've been spending too much time in EoF...
     
  8. Pyrmon

    Member Pyrmon Burnin' Monkey Love

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    He can't believe his senses because this news is too epic for him. I don't blame him, it is way too epic for the mind of the mortal man to grasp.
     
  9. Shinigami357

    Member Shinigami357 Current "give a fuck" level: Honey Badger

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    It's too epic for the mind of a near-immortal death god, even... Holy. Freaking. Shit.
     
  10. Narayan

    Member Narayan desu~

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    YES!!!! the cute kitty gets a chance to beat up Ryu and Ken!!
     
  11. gamefan5

    Member gamefan5 Kid Icarus Uprising connoiseur

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    [​IMG] No way... [​IMG]
    The world is ending.
    They canceled one of the greatest gems for this?
    THIS
    IS
    Warning: Spoilers inside!
     
  12. raulpica

    Supervisor raulpica With your drill, thrust to the sky!

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    ...what the...

    Ok, CAPCOM now officially sucks.
     
  13. Foxi4

    Reporter Foxi4 On the hunt...

    pip
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    What they mean are Hello Kitty figurines wearing Street Fighter costumes. A game wouldn't make much sense now, would it?
     
  14. _Chaz_

    Member _Chaz_ GBAtemp's Official Mook™

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    I know that there's a source, but this can't be real.
    Either Capcom's been hacked or they're at the receiving end of a disgruntled employee's rage.

    Capcom's been going to shit lately, but this is just... I refuse to believe they've gotten this bad.
     
  15. Shinigami357

    Member Shinigami357 Current "give a fuck" level: Honey Badger

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    I thought it was just for merchandise? Still, the thought of going all Hadouken on that damn cartoon cat has its charms, if it ever happened.
     
  16. KingVamp

    Member KingVamp Great... AETHER!

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    I don't believe this...

    Anyway if they really want a game.

    Street Fighter X SSB or SSB X Street Fighter

    Now that a Hello Kitty I can play. [​IMG]
     
  17. rock7

    Newcomer rock7 Advanced Member

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    Ok, CAPCOM now officially sucks.
     
  18. prowler
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    Member prowler Sony

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    You mean Street Fighter X Nintendo, not Super Smash Bros.

    Also it's funny that everyone is getting mad over some merch.
    Japan loves Hello Kitty, Japan also loves Street Fighter.
    Why not?
     
  19. _Chaz_

    Member _Chaz_ GBAtemp's Official Mook™

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    If I recall correctly, Capcom showed interest in such a project. Personally, I think it'd be complete garbage if it ever happened. Keep Capcom away from first-party Nintendo characters, I'd rather not see them be killed off by Capcom.
     
  20. gamefan5

    Member gamefan5 Kid Icarus Uprising connoiseur

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    I swear, with all that has happened since the beginning of the year, in terms of news, the video game industry has become the most ENTERTAINING.
     

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