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One argument i don't get "they keept it free"
You know what else keeps online gaming free ? PC, subscription for multiplayer and online gaming is an money milking idea of ms and current console generations not a standard.
And don't talka bout costs, Diablo 1 has free online access and infrastructure for 18 years and Blizzard ain't exactly making money through store, movies, nor does it spit out a lot of games
It's not all money milking. Just think about it for second:
- With PC almost everything is digital nowdays so you usually put your code to origin, steam, uplay, etc. and start to play. This quarantees that game is new and certain precent goes to service and for dev. Most online based games also use dedicated servers which reduce costs from service and/or dev. We even already had that "always online DRM" nonsense years ago thanks to ubisoft.
- With consoles game can be sold again and again and keeping online alive costs money which they won't get from used copies. Earlier this was solved with network passes but everybody hated them. Now all newer games work without network passes as payments go automatically.
This is also why there's so much -75% sales and regular prices are cheaper on PC.
Nintendos online may be free for now for couple reasons - mainly for that "kid friendly" thing they are going as kids don't have credit cards but they wouldn't have anything to offer where Sony and Microsoft are throwing free games at their customers. Nintendo has also figured how bad used games are for them and that's why they seem to sell bundles with digital download codes instead of physical copies (which is actually dumb as we saw after xmas), they have credit program for Wii U premium owners (which is also dumb to leave regular Wii U out) and discounts.