Sex sells. Everything. Whatever the product, whatever the service, slap on a hot chick in lingerie on it and it will sell like hot... cakes. But still, even though we all admit this to be true, either with wholehearted agreement or with a cynical scoff at the sad state of the world (where sex can sell everything), we're still surprised at the sheer scope of the word "everything" in that phrase; "okay, I knew sex could sell anything, but not this." Namely, coffins. Don't you just want to rush out and grab one? Scantily clad girls compel you. Shock-marketing. Yay.