Microsoft to reduce its PC game sales cut on Microsoft Store to 12%
Starting this August 1st, Microsoft will take less of a profit from game sales through the Microsoft Store. As from that date, developers' share of Microsoft Store PC games sales net revenue will increase to 88%, from 70%. The news comes from a blog post shared today by Matt Booty, Head of Xbox Game Studios.
“Game developers are at the heart of bringing great games to our players, and we want them to find success on our platforms,” reads the post. “A clear, no-strings-attached revenue share means developers can bring more games to more players and find greater commercial success from doing so.”
This readjustment to the Windows Store cut matches its offer to that of the Epic Games Store. This puts pressure on Valve whose Steam distribution platform still takes a 30% cut on sales from its store (reduced to 25% a game hits $10 million in sales and to 20% for every sale after $50 million).
However, Microsoft acknowledges that its share of the market is still lagging behind. "We know that we still have a lot of work to do, but based on the response from both PC gamers and PC game developers, we think that we’re headed in the right direction for this community with the investments we’re making," writes Matt Booty in today's post.
In addition, he writes that they are bringing "more quality-of-life improvements to PC gamers, including improved install reliability and faster download speeds over the next few months." Details about those improvements will be shared at a later date.
What do you think of Microsoft's readjustment? Do you think Steam will follow suit?
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