So I can't decide which PMP get, I am really looking for good audio and able to play a good amount of video codecs. The Cowon O2 looks nice GUI and physically alike. Cowon S9 looks nice, but it just came out and I hear the GUI doesn't look pretty. I am trying to steer away from the iPods, but the app store attracts me to it. I have been looking at these 3, but I haven't really been searching for other PMPs, any other suggestions? So I'd like to hear your feedback Tempers. Which one should I get?