IGN Going Up For Auction

Gahars

Bakayaro Banzai
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So, IGN. Love it or hate it (most likely hate it), the gaming site has been around for quite some time. From their coverage of news to their reviews, IGN is a powerful, recognizable name in gaming today.

For now, anyway. If the Wall Street Journal is to be believed, IGN may soon be on the auction block.

...After a year of fruitless talks with potential bidders, parent company News Corp. is working with investment bank Allen & Co. to auction off the group of entertainment and video game websites.

News Corp purchased IGN in 2005 for $650 million. Last year, the company also acquired online gaming network UGO and folded its properties (including 1Up.com) into its one-time rival. IGN has also sold a handful of businesses in recent years, including Rotten Tomatoes, Direct2Drive, and GameSpy Technologies. The Wall Street Journal (another News Corp. publication) reports that IGN is expected to sell for about $100 million now.
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Games Industry International

Apparently there is some interest from other corporations in the sale, but there's nothing conclusive on that front. News Corp. has so far refused to comment on the speculation, so take that as you will.

Anyway, you might want to break out the handkerchiefs with the auction placards; we may bid IGN a fond farewell soon enough.
 
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Clarky

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not that I have really looked at the site in years suprised to see they seem to be falling out of love with the big media
 

dgwillia

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Maybe this will finally be the end of IGN.....couldnt say that I would miss them. They have literally got some of the worst reviewers in the industry (Outside of a few other sites who give bad reviews simply for page views)
 

Traversal

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It'll be interesting to see how this goes, and what'll happen afterward. I'd like to see big changes, rather then dismantling, though most likely it'll be neither and things will stay roughly the same anyways.
 

Guild McCommunist

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Waits for some game company to buy it to post fake good scores for their games...

The console makers can already do that. Nintendo had Nintendo Power, Sony has Playstation Magazine or whatever, Microsoft has Xbox Magazine.

Also everyone would find something is rotten in the state of Denmark if any developer/publisher bought them and started pushing high scores for their games.
 

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