downloaded win 8.1 pro with the windows media tool and got it onto the stick. Disabled the legacy boot rom as Joom recommended and then the usb stick did show up in the boot sequence under UEFI.
Setup started and I used a random production key that came with rufus. Installation went through and now it says to remove the external drive to finish the installation.
What bugs me is that the drive it mentions is C:. I got the stick in one of the front USB slots, so am I right to assume that it refers to the stick? I'm used to C: being the HDD so this is a bit confusing.
@Joom @raulpica and
@JordenNixNix
Thanks again for the help btw, fellas.