VIZ Media, the largest distributor and licensor of anime and manga in the North America, announced today that Warner Bros. Pictures has acquired the live-action feature film rights to the hit manga and anime property BLEACH. The announcement comes after another successful year for BLEACH in print, digital publishing, cable television, streaming video, consumer products and video-on-demand.
"BLEACH has built a huge international following in its manga and anime formats, and we're excited that Warner Bros. shares our belief that BLEACH can also become a fantastic live-action film," said Jason Hoffs of VIZ Productions, VIZ Media's Hollywood-based production company. "BLEACH is an exciting opportunity to mix Japanese and Hollywood storytelling to create something new for the big screen, and we're thrilled for the opportunity to further expose its unique characters and story to film audiences everywhere."
Peter Segal(GET SMART, THE LONGEST YARD) of Callahan Filmworks is producing with an eye toward directing. The film's creative team also includes screenwriter Dan Mazeau, who recently penned Warner Bros.' upcoming sequel to CLASH OF THE TITANS. Callahan Filmworks partner Michael Ewing and Masi Oka (best known for his roles on NBC's HEROES and CBS's HAWAII FIVE-0) will produce. From VIZ Productions, Hoffs will serve as Producer, and Branon Coluccio will be Executive Producer. Screenplay development will commence in 2012.
