Hey everyone, developer here, The story behind the $200 price tag is actually pretty simple.
Back in 2024, we released Targeted. It performed nicely on Steam in Hungary, but I couldn't reach the rest of the world, neither journalists nor influencers. Still, it was a big dream of mine to release it on the Epic Games Store as well, just to get it out there in more places.
We spent months struggling because implementing achievements and leaderboards into Epic's system is brutally complex and unintuitive. After a ton of pain, we finally solved it... only to hit 0 sales.
So, I decided to make it the most expensive game on the Epic Games Store just to generate some PR value, showing that something like this even exists,and then drop the price to free so people would actually play it since it was already on Epic.
Basically, it was a bit of a system hack, since standing out in today's sea of video games is nearly impossible.
I never thought anyone would actually buy it for $200... but 4 people did!
...though they ended up asking for a refund.
