Activision Kills Guitar Hero

Discussion in 'User Submitted News' started by Livin in a box, Feb 9, 2011.

Feb 9, 2011
  1. Livin in a box
    OP

    Member Livin in a box Livin' in a cardboard box

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    UPDATE: Reports are coming in that layoffs have also hit the Activision-owned developer Vicarious Visions. Developer Manveer Heir tweeted this evening to say, "Ugh sorry to hear about the Vicarious Visions layoffs today after Guitar Hero canceled. Shitty. Sounds like Freestyle (DJ Hero) got hit too."

    Eurogamer has contacted Vicarious Visions, which created the Wii version of Guitar Hero: Warriors of Rock, for comment.

    ORIGINAL STORY: Activision has hit DJ Hero developer Freestyle Games with severe layoffs and axed the Guitar Hero series, Eurogamer understands.

    United Front's open world game True Crime has been cancelled, sources have told Eurogamer.

    An announcement is expected tonight ahead of the publication of Activision's financial results.

    In December last year Activision Publishing CEO Eric Hirshberg said Guitar Hero, and the music genre, had a future following dismal sales of Warriors of Rock.

    "It's no secret that not just Guitar Hero, but also Rock Band, and the music category in general, do not have the same mass appeal today that they did a few years ago," he said.

    "That said, I think that we would be foolish to not try and build on the strength of the Guitar Hero brand, because as you said, it's a pretty strong brand with great recognition and great likeability, and there's a lot to work with there.

    "I think the road to rejuvenating that category goes through innovation," he continued. "The premise of Guitar Hero - that everyone has an inner rock star - it's something that we've all done forever. Some version of singing into a hairbrush, or holding a tennis racket like a guitar, or singing karaoke, or singing into the bathroom mirror - we all do that.

    "I think a lot of video game genres that have had tremendous staying power have a fantasy-fulfillment element at their core, whether it's driving the fast car, or participating in professional sports, or going into battle. People don't get to do this in everyday lives.

    "So I think the core premise and the core insight at the heart of the Guitar Hero franchise is still very relevant. I just think we need to escalate the experience for people and innovate. I think the genre is still fairly new, and so I think it's probably time for us to really look at what the next level looks like for that genre."

    The publisher had confirmed the return of the franchise in 2011.

    Eurogamer's calls to UK developer Freestyle Games went unanswered this evening. United Front Games had not responded to Eurogamer's request for comment at the time of publication.[/p]
    Source

    The franchise was starting to turn stale TBH, but I wonder what EA will do with Rock Band now. I haven't heard anything about Rock Band 4, so maybe EA have cancelled that too. In a way it's a shame, in another way it's getting old. Activision's 1 year game cycle didn't help it at all though.

    EDIT: Guitar Hero isn't dead, it's just taking a break. Proof below:

    Warning: Spoilers inside!
    Source
     


  2. Oveneise

    Member Oveneise GBAtemp Advanced Fan

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    Never really cared for the Guitar Hero games, so it doesn't really effect me. Activision over inflated that series anyway.
     
  3. shlong

    Member shlong in memoriam of gravitas

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    Yeah, saw a tweet about this...kinda sad about Guitar Hero.
     
  4. Law

    Member Law rip ninjacat that zarcon made me

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    Good, Activision fucked up Guitar Hero the second they touched it.


    edit: Shame about the True Crime sequel though [​IMG]
     
  5. Crystal the Glaceon

    Member Crystal the Glaceon GBAtemp Inkling™ Squishies~

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    Mah, the games got old fast, maybe now they can start work on some new games.
     
  6. Forstride

    Member Forstride The rudder moves when I turn the wheel

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    I never liked Guitar Hero past 3. All they did was add new songs. A least with Rock Band, they added a new instrument, etc.
     
  7. Slyakin

    Member Slyakin See ya suckers

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    Eh. I never got into it, but I'm sure it'll be a big loss for Activision. It was literally their most popular party game.

    I guess that lawsuits and music copyrights really just killed it.
     
  8. Guild McCommunist

    Member Guild McCommunist (not on boat)

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    I always felt that Guitar Hero was just severely outclassed by Rock Band. It's good they just finally cut it off, Warriors of Rock was just plain sad.

    But with Harmonix in the air at this point and Guitar Hero gone, I wonder what will fill in the music game genre?
     
  9. Raika

    Member Raika uguu

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    Never got into Guitar Hero, Rock Band ftw.
     
  10. Law

    Member Law rip ninjacat that zarcon made me

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    Bongo-themed music game on the Wii starring Donkey Kong.
     
  11. Jamstruth

    Member Jamstruth Secondary Feline Anthropomorph

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    So Guitar Hero got axed by Activision.
    I'm sure there's a pun in this somewhere but i can't see it...
     
  12. m3rox

    Member m3rox GBAtemp Advanced Maniac

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    This is a good day!

    Take that little kids and your fake guitars!
     
  13. Stevetry

    Banned Stevetry Most perverted person in GBATEMP

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    goood the games were dumb
     
  14. worlok375

    Member worlok375 GBAtemp's prince

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    Why is this a good day? TONS OF PEOPLE WERE FIRED!
     
  15. m3rox

    Member m3rox GBAtemp Advanced Maniac

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    They should have known better than to work for Activision in the first place (it's like a stain on your portfolio).
     
  16. Terminator02

    Member Terminator02 ヽ( 。 ヮ゚)ノ

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    Guitar Hero 3 was the last mainstream guitar hero game, after that it was just copying rock band and adding more mainstream songs that were incredibly easy to play, all of the good rock songs were already done
     
  17. basher11

    Member basher11 GBAtemp's Official Vocaloid Lover

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    what a shame. i liked guitar hero.
     
  18. naughtynazgul

    Member naughtynazgul GBAtemp Regular

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    You're clearly too young to understand the importance of having a job these days aren't you?
     
  19. m3rox

    Member m3rox GBAtemp Advanced Maniac

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    Nope, plenty old enough. It's not wrong to laugh at some things. You'll get it some day.
     
  20. abel009

    Member abel009 GBAtemp Regular

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    the games probably ended up case activision milked the hell of of those games. the only games ive seen to b milked and still make a gasillion of dollard its mario and pokeman ;O
     

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