Apple have today announced price increases, primarily focused on their MacBook and iPad lines. These increases have already come into effect, with both prices and the products hit varying from region to region.

You can find a summary of increases for the US below:

• MacBook Neo (256GB): $599 ➜ $699 (16% Increase)
• MacBook Air (512GB): $1099 ➜ $1299 (18% Increase)
• MacBook Pro (1TB): $1699 ➜ $1999 (17% Increase)
• iPad Air (11 Inch 128GB): $599 ➜ $749 (25% Increase)
• iPad Pro (11 Inch 256GB): $999 ➜ $1199 (20% Increase)
• HomePod: $299 ➜ $349 (16% Increase)
• HomePod Mini: $99 ➜ $129 (30% Increase)
• Apple TV: $129 ➜ $199 (54% Increase)

Most notable in these increases is the widely-regardedMacBook Neo, having previously been praised for its capabilities at such a reasonable price point. After a $100 increase, we may see more fierce competition from other manufacturers.

Source

 

[PatrickD85]

Well ... we did not see that coming now ... didn't we.

 

[Osha]

I wonder if the US are tired of winning yet.

 

[captainpringles]

Well, that was quick.

 

[Josh4u]

i'm tired, boss

 

[codezer0]

The tech bro scene needs  all of the Mario brothers showing up at the board meetings. Enough is enough.

 

[Citizen_404]

C'mon people, it's not all bad news --> Micron just announced their profit margin was 80%!

FML

https://www.msn.com/en-xl/money/eco...ces-ai-semiconductor-bubble-fears/ar-AA26xLw8

 

[emigre]

C'mon people, it's not all bad news --> Micron just announced their profit margin was 80%!

FML

https://www.msn.com/en-xl/money/eco...ces-ai-semiconductor-bubble-fears/ar-AA26xLw8

Eat the rich

 

[AndorfRequissa]

just another reason to dislike AI. not only is it hurting the job market but its also causing chaos in prices so that people have to pay more.

I am glad a bought a bunch of HD's and other tech stuff I didn't necessarily need a couple years ago. If I didn't have a backlog of equipment I would be really upset with the current economy. Right now I am just not buying waiting anything tech related.

 

[Flame]

Oh yes. The ultra-cheap Macbook for everyone.

 

[Reploid]

They gonna eat that

 

[ChibiMofo]

Alas, even Apple is being "greedy" now.

You'd think a company that has always kept at least a 53% margin on its vastly overrated and vastly overpriced gear could keep prices (too high) for a while.

 

[Bladexdsl]

just a normal day for these c***s
watch them announce a new iphone for $2999.99 next

 

[Skv0ra]

not only is it hurting the job market

Only hurting the market of those whose top-tier-skills being able to use M$ Office via Apple ecosystem....

And what sick joke is a laptop with 256GB as its cap even a decade ago??

 

[tech3475]

Only hurting the market of those whose top-tier-skills being able to use M$ Office via Apple ecosystem....

And what sick joke is a laptop with 256GB as its cap even a decade ago??

Wait until you find out they still sell machines with 64GB emmc and 4GB RAM W11 laptops.

 

[Skv0ra]

Wait until you find out they still sell machines with 64GB emmc and 4GB RAM W11 laptops.

Tech boom dystopia.

 

[Exnor]

No more affordable Macs for anyone i guess. Not eve at Mcdonalds .

 

[Marc_LFD]

I wonder when we'll see iPhones retail for $2000 and people still buy them.

 

[Skv0ra]

I wonder when we'll see iPhones retail for $2000 and people still buy them.

Do, they not already? Samsung and company have had $2000 phones already AFAIK.

 

[Marc_LFD]

Do, they not already? Samsung and company have had $2000 phones already AFAIK.

Yes, the iPhone 17 Pro Max 2TB is $1,999.99 (Apple charges the same amount in the UK).

I honestly wasn't aware we'd already reach that point... Thanks.