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Gibeau told Joystiq this week that Nintendo must "sell more boxes" for EA to resume full support for the platform."Look, the only thing they can do to fix it is to sell more boxes. We're a rational company, we go where the audience is. We publish games where we think we can make a great game and hit a big audience, and make money.
That's why we're here, that's why we have an industry," said Gibeau."The Wii U, we shipped four games. We shipped Madden, FIFA, Need for Speed and Mass Effect. In fact, the last Need for Speed shipped 60 days ago had a pretty good Metacritic. It was a good game. It wasn't a schlocky port, we actually put extra effort into getting everything to work. And it's just not selling because there's no boxes," he added.
http://www.computerandvideogames.com/414679/ea-will-resume-wii-u-support-when-its-a-viable-platform/
Reggie's response:
"We talk to EA all the time, we talk to all of our publishing partners all the time," he said. "In the end this is a simple business. First party needs to drive a large diverse install base for publisher to create content to take advantage of that install base. That is what we are looking to do, you know for any publisher what they want to say to themselves is that we have game X and we are confident that we can sell game X not only to pay off the investment but to make a profit on that game."
http://www.polygon.com/2013/6/14/44...nference-absence-was-a-one-off-publisher-says