Sony announces Inzone, a PC-focused gaming gear brand

sony inzone.JPG

Sony is expanding to cater further to the PC gaming market. Its latest move is the launch of Inzone, a gaming gear brand aimed at PC gaming. The brand's name is meant to refer to the immersive feeling gamers experience when they are “in the zone”, Kazuo Kii, Sony president of home entertainment and sound products told The Washington Post in an exclusive article.

“We are entering the gaming gear industry with monitors and headsets at an exciting time, since gaming and esports have gotten even more popular over the last few years,” Kii said. “We are leveraging Sony’s high quality display and audio technologies to deliver products that will allow gamers to immerse themselves into their gaming world.”

Inzone's debut products include monitors and headsets. For monitors, launching this summer is a $899 4K resolution monitor with a 144-hertz refresh rate, and, available sometime later this year, is a $529 1080p monitor with a 240-hertz refresh rate. As for headsets, the Inzone line will include a wireless one retailing for $299 that features noise cancellation and synthetic leather, a $229 wireless headset without leather or noise-canceling features and $99 wired headphones. All 3 models will come with a spatial sound field feature

“We are not saying we are not focusing on the PS5 users. But because we are latecomers to monitors and headphones for [the] gaming segment, we believe we have a chance to catch up,” Kii said. “I believe if top players from top companies mention ‘Oh, Sony’s Inzone is great,’ we can catch up.”

While the monitors and headsets are geared towards PC gaming, the colour palette seems to be inspired by the PS5. Indeed, the monitors are compatible with the PS5 and will optimize screen colors once connected. The monitors are also said to have a "switcher feature", that allows for the simultaneous connection of a mouse, keyboard and headset setup to both a PC and PS5, and switch between the two.

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VR_Nima

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Wonderful, you still have not learnt anything and decided to continue this pointless argument.

1. I already acknowledged the iPhone used Sony sensors in the previous post. Please read.
2. The iPhone 13 Pro is in 5th Place overall, it even says so in its own listing.
3. Because you are going to probably try flinging this at me anyways because you clearly have more time to waste than I do, the "No.1 Smartphone Camera" on that list which is the "Honor Magic4 Ultimate" also uses a Sony Sensor. Too bad its a phone that does not have much of a market seemingly outside of China. Which leads to my next point:
4. DxOMark has been caught up in controversy after controversy in regards to their scoring methods and that they work with specific hardware partners in ways that would help boost their scores. So much the case that anyone worth their salt in the background of Photography tends to avoid their recommended scores or at the very least take it with some knowledge in the matter of their methods of rating things.

Take it from someone with a background in technology, that's familiar with Photography enough to have it as a hobby, your arguments masking blatant favoritism are a dated concept. Sony's only real push anymore in its market is anything and everything involving its Gaming/Networking Sector with the others being being secondary or even less so important to them. It's why they are investing more in the digital marketplace with their games, why they are pushing them to PC so they can start moving away from the Console business model that they have locked themselves down to and are dealing with its limitations as of this current scalper plagued generation. Why they are interested in extending their IP's to different forms of media such as making movies/TV series on them. Why they are going out of their way to make several Live Service models to milk more money away from prospective players. Its all in this sector for them that they see their future in.

Outside of its gaming, Sony either exists at the middle/low end market or at the very, very high end niche market. Most people just do not think of them much outside of these two points, as there are far better, more well known and accepted brands out there now that have taken the crown away from Sony that it once had a dominance over back in the 80's and 90's/early 00's. If they did not even have Playstation become the only thing keeping them relevant in the consumer marketplace especially in the early 00's with the PS2, chances are they would have lost all relevance and became akin to RCA now and be a trash brand for the stupidly cheaply made products to be sold to people who were nostalgic of the Sony of yesteryear.

I am ending this argument here. I am not going to be wasting any more of my time responding in a old thread to someone who seems too invested to keep things drawn out for the sake of stroking their favoritism and masking it for the sake of having nothing better to do with themselves.
You’re so out of touch with technology that your original post didn't even mention camera sensor technology. Astonishing that you think a larger volume of text will save you from being so objectively wrong.
 
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