Cat Lovers Deserve To Die. According to....

Discussion in 'General Off-Topic Chat' started by yuyuyup, Jul 2, 2012.

  1. yuyuyup
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    yuyuyup GBAtemp Psycho!

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    [​IMG]

    Yes, this is real.

    Holy shit what an awful ad campaign. I saw this shocking ad on a bus stop on a busy street. Can you imagine how many people see this ad driving by without any context ? Driving by you can clearly read the offensive part and see a woman, but the blurb of text is obviously unreadable going 30-40 mph. Here is some copy pasta from a good analysis:

    All PR is not good PR. Marketing professor Ken Wong from Queens University summed it up best when he said, “Nobody’s talking about the plight of cancer patients. Everybody is just talking about how offensive the ad is.” Well, I guess it could be considered good PR for a previously little-known advertising agency. Wait, what were they called again?

    END OF COPY PASTA
    from http://ihavecat.com/...nd-crazy-aunts/

    Now the message behind this incredibly incendiary campaign is actually extremely important: lung cancer research gets the short end of the stick, and lung cancer patients are often stigmatized due to the fact that it's often caused by smokers (which is certainly true,) but non-smokers can certainly be cancer patients as well. Either way, it's a fight worth fighting. But for God's sake LCA, have some taste.
     


  2. DinohScene

    DinohScene DinohScene <З MartyDreamy

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    This must be a joke .__.

    Please tell me this is a joke.
     
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  3. Tom Bombadildo

    Tom Bombadildo Honk!

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    What the fuck? How the hell would anyone actually put this anywhere? That's absolutely retarded.
     
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  4. emigre

    emigre Has complex motives

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    Cats>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>.Dogs.
     
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  5. Hadrian

    Hadrian Better than Craigslist

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    Also, hamsters are wankers.
     
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  6. digipokemaster

    digipokemaster Innocent Uke

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    that is a very terrible and offense ad i love cats i have one myself lca should take that off where they post those ads at .
     
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  7. BORTZ

    BORTZ Neighborhood Friendly

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    I smell photoshop!

    EDIT: sorry i didnt check the source.
    OH ihavecats.com. really? really?

    [​IMG]
     
  8. yuyuyup
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    yuyuyup GBAtemp Psycho!

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    I said I saw the ad myself. Then I googled it. I can offer you all the proof in the world.
     
  9. smile72

    smile72 NewsBot

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    Cats are cute. And lung cancer sucks, along with this ad agency.
     
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  10. jalaneme

    jalaneme Female Gamer

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    they deserve to die.....from cancer!
     
  11. Mantis41

    Mantis41 GBAtemp Advanced Maniac

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    Is this a bad time to say, I prefer dogs?
     
  12. Narayan

    Narayan desu~

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    i don't get the message?

    the unreadable text is this right?

    btw i came in here planning to rage.
     
  13. Slyakin

    Slyakin See ya suckers

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    Not even the "explanation" makes any sense.



    LOLWTF. No, they don't think you deserve it. If you have lung cancer and some you know says that you deserve it, they shouldn't be able to be within 100 meters of you.
     
  14. Brian117

    Brian117 GBAtemp Psycho!

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    Did anybody else notice the jar says "Cok"?

    This advertisement needs to be removed from all city streets and billboards. What a pathetic way to try to "advertise" something.

    Edited to quote the word advertise. Because that doesn't even seem to be the correct word to use. This isn't advertising anything.
     
  15. nando

    nando GBAtemp Addict

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    i don't see what's wrong with the ad.
     
  16. emigre

    emigre Has complex motives

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    Congratulations you're not a pussy.
     
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  17. Shinigami357

    Shinigami357 Current "give a fuck" level: Honey Badger

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    Why should it matter who 'deserves' to die? We'll all die anyway, whether we deserve to or not.

    This is just more shock advertising.


    PS

    Cats suck hairy... um, hairballs. Yeerk.
     
  18. Foxi4

    Foxi4 On the hunt...

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    Y'know, as far as I know, cancer touches mostly those people who have a history of cancer in their family. Many genetic links were found and there is a huge degree of innate predisposition to the sickness.

    According to latest studies (can't bother by whom, I heard it on the radio the other day) it takes 7 years of sitting within a smoked up room 24 hours a day to get lung cancer without any natural predisposition towards it, and to add insult to injury, some lung cancer patients never even smoked in their lives - they just had a high degree of lung cancer predisposition and lived in areas affected by large quantities of smog - it wasn't anything within their control.

    The ad is misinformed, not just offensive.
     
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  19. DigitalDeviant

    DigitalDeviant GBAtemp Addict

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    the ad campaign doesn't...work. "cat lovers deserve to die" because they can breath well around cats as apposed to people with chronic lung issues?

    I don't get it...its in poor taste like a hair ball of ignorance yes I said it sue me! lol.

    edit: after reading a few times as a whole message it would seem they're trying to say that one shouldn't discriminate people with lung cancer by assuming it's their fault or something.
    By inserting "____ lovers need to die because they have lung cancer" I think they mean you shouldn't discriminate people with this type of cancer. I get it but it doesn't come across
    very well and ends up failing as a result.
     
  20. Shinigami357

    Shinigami357 Current "give a fuck" level: Honey Badger

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    You've misinterpreted the ad.

    It's basically saying: "There's an idea that people with lung cancer did something to deserve it, but they didn't. The idea is untrue, but people believe it anyway. Help us stop the discrimination, go to [insert website here]."

    So in truth, it's saying the same thing you're saying: "People with lung cancer didn't smoke or knowingly inhaled smoke or really do anything to get lung cancer. They just happened to be inflicted with it. Stop being idiots."

    Course, the text is in really, really small print...
     
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