Epic vs. Apple ruling says Apple must allow users to be redirected to other payment systems

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The ruling for the Epic vs. Apple trial has finally come in, just three months past its end. On the matter of Apple's "anti-steering" policies (meaning app developers are not allowed to steer customers to outside payment services), Judge Yvonne Gonzalez Rogers has ruled these anticompetitive, and has thus issued a permanent injunction forbidding Apple from preventing links to third-party payment systems. The injunction is set to go into effect in 90 days, at which point app developers will be allowed to implement these changes. The ruling reads:

Apple Inc. and its officers, agents, servants, employees, and any person in active concert or participation with them (“Apple”), are hereby permanently restrained and enjoined from prohibiting developers from (i) including in their apps and their metadata buttons, external links, or other calls to action that direct customers to purchasing mechanisms, in addition to In-App Purchasing and (ii) communicating with customers through points of contact obtained voluntarily from customers through account registration within the app.
The ruling was not entirely in Epic's favour, however. Judge Rogers also sided with Apple on their claim that Epic breached their contract by adding a direct payment system to Fortnite on iOS. She has ruled that Epic must pay Apple damages equal to "30% of the $12,167,719 in revenue Epic Games collected from users in the Fortnite app on iOS through Epic Direct Payment between August and October 2020," plus "30% of any such revenue Epic Games collected from November 1, 2020 through the date of judgment, and interest according to law." She also felt that Epic did not establish that Apple is a monopoly, dashing Epic's hopes of opening up Apple's walled garden App Store.

Given the trial record, the Court cannot ultimately conclude that Apple is a monopolist under either federal or state antitrust laws. While the Court finds that Apple enjoys considerable market share of over 55% and extraordinarily high profit margins, these factors alone do not show antitrust conduct. Success is not illegal. The final trial record did not include evidence of other critical factors, such as barriers to entry and conduct decreasing output or decreasing innovation in the relevant market. The Court does not find that it is impossible; only that Epic Games failed in its burden to demonstrate Apple is an illegal monopolist.
Since Apple was ruled to be justified in terminating Epic's developer account, they are not beholden to reestablish them or put Fortnite back on the App Store. While it's unknown right now what will happen, it is worth pointing out that just yesterday, South Korea instituted a new law that would require platform holders to allow redirection to outside payment services--exactly what got Fortnite kicked off the App Store, and exactly what this ruling has decided Apple must do in the United States. Epic took the opportunity to request their developer account be reinstated in South Korea and, in a move Epic CEO Tim Sweeney called "petty and ridiculous," Apple denied them.

This is also likely not the last we'll hear of this case. There is still a lengthy appeals process that both companies will likely pursue, but for now, this looks like it could have a major impact on the way Apple handles its App Store for the foreseeable future.
 

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Android has a locked pay system? I...don't think so?
Google takes a 30% cut on the playstore I believe

Yes you can release your product on a separate store or via direct download but most people don't know how to do that
 

Foxi4

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Sounds like a perfectly reasonable ruling. Apple cannot enforce how the interaction between a customer and a developer takes place and what kind of exchanges are permitted - they fulfilled their objective as soon as the app was installed and the store took payment (if the app wasn’t free, that is). From that point onwards what happens on the app is none of their concern. That being said, they are also entitled to executing the conditions of their service agreement, which is what they did. Big step in the right direction that will protect other companies in the future.
 
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boomy

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Mainly a win for Epic

Good for Apple:
They got a ruling to say they are not a monopoly (lolwut)
They get the money that Epic gained by asking ios users to use Epic's payment platform instead of Apple's

Good for Epic / Software developers:
They don't have to use Apple's payment system (30% cut) for app transactions on ios

I think apple already knew this was coming given they dropped their 30% comission to 15% for small businesses shortly after this lawsuit (but then made the process of applying for the discounted comission extremely hard for small businsesses to get)
 

relauby

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Good for Epic / Software developers:
They don't have to use Apple's payment system (30% cut) for app transactions on ios

Well, in all fairness, they might not be getting back onto iOS at all, which would not be great for them. I think they were confident the judge would rule that Apple has to reinstate their developer account. Epic also claimed to care about opening up iOS so that people could directly sell apps through storefronts other than the official App Store (though I don't know why), which they didn't get either. I know a lot of indie developers were hoping that would happen since most smaller developers won't be delivering microtransaction-filled, free-to-play experiences, and so this ruling doesn't really help them at all.
 

Rahkeesh

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Apple is still not required to allow alternative in-app purchase systems (like using Epic's servers.). They simply can't block apps from linking to external websites where you do a payment.

Next up will surely be making safari more of a pain in the ass at this process.
 

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Damn, sucks that Apple was the one that came out of this better off. Not because I care much about Fortnite or Epic or whatever, but Apple's locked-down, restrictive ecosystem absolutely sucks, and Epic's totally right to have many of the issues they do with Apple. I wouldn't buy a phone if I couldn't sideload my own apps and have a reasonable amount of control over my own phone.
 

JuanMena

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Man, forgot that this was a thing. How long has it been? A year? :unsure:

Interesting ruling both that apple cannot restrict separate payment options AND epic violated their (illegal?) contract
Makes you wonder: If only we had a Lawyer on the temp that could explain the situation to us mere Temper mortals.
 

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Man, forgot that this was a thing. How long has it been? A year? :unsure:


Makes you wonder: If only we had a Lawyer on the temp that could explain the situation to us mere Temper mortals.

Sadly, we only have a criminal defense lawyer. Like Phoenix Wright from Ace Attorney. These people are good at saying "objection!" very loudly, but are otherwise not so useful.
 
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Rahkeesh

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Another loophole is that Apple could mandate that app store prices match those on external site, to take away incentive to visit the site vs. more convenient in-app purchases.

With the lion's share of app sales coming from mtx and subscriptions I expect Apple to fight this tooth and nail and use every possible out to combat it.
 
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Zajumino

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:rofl2:
Imagine finishing Law School just to be called not useful.
:rofl2:
This reminds me of some Zhuangzi.
(Zhuangzi was a philosopher during the Warring States period in China. He had a friend named Huizi who was a logician, and they often discussed various things)

Huizi said to Zhuangzi:
All your teaching is centered on what has no use.

Zhuangzi replied:
If you have no appreciation for what has no use, you cannot begin to talk about what can be used.
The earth for example, is broad and vast, but all of this expanse a man uses only a few inches upon which he happens to be standing.
Now suppose you suddenly take away all that he is not actually using, so that all around his feet a gulf yawns, and he stands in the Void with nowhere solid except under each foot. How long will he be able to use what he is using?

Huizi said: It would cease to serve any purpose.

Zhuangzi concluded: This shows the absolute necessity of what has "no use"
 

Izual Urashima

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It is a nice loss for both sides.

On Apple's side, they lost the additional gains from people being forced to use their payment platform (since it effectively meant that 30% share was collected twice, once by having the game on the platform and once by paying through an Apple payment processor), which will hurt them on the long term.

On Epic's side, they lost money and their attempt of forcing a decision that would have affected negatively every platform on the video game market (since, if Apple would have been recognized as a monopoly, it would have been said the same for Microsoft, Nintendo and Sony, with the same consequences) and causing industry-wide market crashes.

Plus, the trial had interesting consequences. Apple was more or less forced to throw a measure to reduce the money gained through low money-making companies (even though it's a pain to set up, said companies will only have to pay 15% of their gains instead of 30%), and companies like Sony got exposed for all their attempts to scam players.

I'm looking forward the consequences.
 

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